Does it feel like no matter how strict your diet is or how many times you go to the gym, you just can’t seem to shed the pounds? It’s time to stop trying to lose weight. Really.
Stop losing weight... Really!
If you’re serious about wanting to transform your body and feel great you need to stop thinking about weight and start focusing on body composition. Real change needs a new approach.
What you need to know
Your body is mainly composed of muscle, fat and water. When you exercise more or start deiting, your body composition will change, even if your weight stays the same. This is why:
As you exercise more, you develop more muscle mass and reduce fat. Your weight might even increase at a certain point, as your muscle mass increases.
Very low calorie diets may force your body into 'starvation' mode. Storing body fat rather then burning it. So even if you lose weight, your fat ratio will increase.
Quick-fix, crash dietes may produce speedy results, but the weight loss will be in the form of body water and healthy, lean muscle tissue.
Start your new weight loss journey today...
And let Tanita help you, every step of the way
You can manage what you monitor
If you’re serious about transforming your body, the key to success is to focus on building muscle, staying hydrated and reducing your body fat. Tanita body composition monitors help you to understand the true impact your diet and fitness plan has on your body. By monitoring your progress in terms of fat loss, muscle gain and hydration levels, you’ll be able to see what’s working and stay motivated, even when your weight stays the same.
By thinking ‘body composition’ rather than weight loss, you’ll not only achieve success and transform the way you look and feel, you’ll also be able to monitor and improve other factors that are essential to long-term health such as your basal metabolic rate, visceral fat level and bone mass. So ditch that fad diet promising dream results in 10 days, and take control with a new healthier approach to long-term weight loss with Tanita by your side.
With over 25 years of scientific and medical research, our BIA technology leads the way and is clinically proven to be the most accurate on the market. No one else can provide the precision, reliability and level of excellence that Tanita monitors offer
When it comes to health monitoring, Tanita is the first choice among experts. Sports coaches, health providers, scientists and global brands know they can trust Tanita to deliver the standard they require. We can do the same for you
We don't just measure. We work to empower everyone to change their health for the better whether that's individuals, sports teams or families. We also fund medical research projects worldwide that contribute to our understanding of how to lead a healthier and fitter life